A media kit for sponsors that updates itself from your stats
Your media kit is the one link you send a brand, and Sponsorships keeps it current from your latest audience numbers instead of a PDF you last touched in March. Podcasters, newsletters, YouTubers and event organizers all present the same clean profile in one place.
Platform
commission
You keep
$
On a 30% marketplace you'd keep $, that's $ less.
Matched opportunities
· ·
$
In short
A media kit for sponsors is the profile a creator sends a brand to explain who their audience is and what a sponsorship costs. On Sponsorships it stays current because it pulls your latest figures, downloads per episode, newsletter subscribers, average views, and shows them alongside your rate card and past work. A brand opens one link and sees audience size, engagement, typical CPM, and the formats you offer, whether that is a podcast host-read, a primary newsletter slot, a YouTube integration, or an event stage sponsor. Because Sponsorships is a marketplace and not an agency, brands book you directly and you keep 100% of the deal at a flat membership with 0% commission. Creators and podcasters build their kit once and reuse it across every brand who finds them.
What you get
Media kit, built for creators and brands
Updates from your stats
When last month added 4,000 downloads per episode, your kit shows the new number automatically instead of a figure you forgot to edit.
Every format on one profile
A podcaster who also runs a newsletter shows the host-read and the primary newsletter slot side by side, so a brand sees the full picture in one link.
Rate card built in
Your media kit carries your live rate card, so a brand who likes a $900 host-read can move straight to booking without emailing for a rate sheet.
You keep 100%
A brand books a $3,600 deal and you keep $3,600, because membership is flat and commission is 0%, not the 30% an agency-style marketplace would take.
How it works
From listed to delivered in four steps
List your audience
Add your downloads, subscribers, or views and pick your formats, and Sponsorships assembles a clean media kit for sponsors from it.
Get discovered
Your kit sits on the brand sponsorship platform, so brands browsing your niche open one link and see current numbers.
Agree the deal
A brand who likes what they see contacts you directly and you settle scope and price without an agency in the middle.
Run it in one pipeline
The agreed sponsorship moves into your deal pipeline as inquiry, agreed, live, and delivered, all from the same profile.
Common questions
What creators and brands ask
A short audience summary, the numbers a sponsor prices from, demographics, the formats you sell with a rate for each, two or three past sponsors or results, and how to book. For a podcast the key number is downloads per episode, for a newsletter unique opens, for YouTube average views per video. On Sponsorships these sections are filled from your profile and stay current.
The number the placement is priced on: podcast downloads per episode within about 30 days of release, newsletter subscribers plus unique open rate, and average YouTube views per video over recent uploads. After that, audience location and job or interest data, and click-through or promo code results from past sponsors. A brand compares these across several creators, so state how each figure is measured.
Yes, or link directly to your rate card. A brand comparing several creators in one sitting moves on from the one that makes them ask. Published prices also filter out inquiries you would decline. On Sponsorships your media kit carries your live rate card, so a buyer who likes a $900 host read can book it without requesting a rate sheet.
An online media kit is better for most creators because it can stay current and opens on any device from one link. A PDF is still useful as an attachment for agencies with procurement steps, but it goes stale the month after you export it. Sponsorships keeps an always-current online kit and you can still send the link wherever a PDF used to go.
Monthly if your audience is growing quickly, and at least every quarter otherwise. A kit that still shows last year's downloads undersells a growing show and damages trust when a brand checks the real numbers. On Sponsorships the audience figures update from your stats, so the numbers a brand sees are the current ones without manual edits.
Yes, and it should. Brands increasingly buy bundles, so showing every format in one place lets a sponsor book a host read and a newsletter slot together. On the Sponsorships Creator plan, all formats sit in one profile, each with its own audience figure and rate, behind a single link you send to brands.
More features
Related use cases
Get sponsored on your terms
List your audience and rates, get discovered by brands, and keep 100% of every deal. Flat membership, 0% commission.